Everybody wants to know, how is the Pocono real estate market doing, is it going to be a good buying season and how about the Sellers- is now the time to sell?

As CEO for Better Homes and Gardens Wilkins and Associates I have recorded a You Tube video telling you just that.

Our video is professionally recorded by George Roberts Productions, produced quarterly and distributed in real time to over 1,000 professionals, Lenders, Property Owner Associations, Buyers, Sellers and other Realtors that depend on us providing vital marketing information to them.
Click below.
The Quarterly Pocono Market Report hosted by Thomas R. WIlkins CEO

I welcome any questions, appreciate any feedback on quality, content or presentation. If you want a customized report or an expanded report please call me personally.

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Scranton - Ron Parasole has joined the Wilkins organization as a Realtor with Better Homes and Gardens Real Estate Wilkins & Associates. Within a set period of time, Parasole will open his own business under the name Parasole Property Management & Assoc.’s (PPMA) of which Thomas R. Wilkins will serve as Broker of Record for the newly formed property management group.

Parasole, who has worked with Wilkins prior, has been a licensed Realtor since 2002. Earlier this year, Parasole, with the assistance of Wilkins began managing income producing properties in and around the Scranton-Wilkes Barre area. It was then that they decided Parasole would open his own management company under the direction and licensing of Wilkins.

Said Thomas R. Wilkins, CEO, “Ron simply loves property management. We have been in the Scranton area before with property management, and to have Ron handle the valley for us is really a slam dunk.” In addition to that, by being licensed, he is able to buy and sell for our investors’ portfolios which simply brings an added benefit to the management company.”

In addition to becoming a member of the Pocono Mountains Association of REALTORS®, Parasole will also become a member of the Scranton and Wilkes-Barre MLS systems.

Parasole, who learned maintenance as well as master carpentry from his father, is also an accomplished custom glass and mirror contractor and is responsible for the designer glass in a number of commercial buildings in and around the New York City area. Always wanting to own his own business, and with his expertise in the maintenance area and his leadership type personality, becoming General Partner of the proposed management company was a natural.

Said Parasole, “I love what I do and now I’m doing what I love. With the assistance of Wilkins who’s been in the business for over 25 years, and with today’s software, it makes it a great partnership to get the business off the ground. I tell everyone that customer services is something I am very used to and will certainly set the bar higher than anyone would expect–that’s just something my family has always been proud of.”

The new company is scheduled to open within the next several months. In the interim time, Management accounts are being taken by calling the Pocono branch at (570) 421-5409 or Parasole direct at (570) 903-8969.

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PARSIPPANY, N.J. – (March 27, 2012) – Better Homes and Gardens® Real Estate today announced that Amy Chorew has joined its senior leadership team as vice president of platform development. Chorew will report to Sherry Chris, president and CEO of Better Homes and Gardens Real Estate LLC, and will be responsible for growing the brand’s educational training platform as well as creating and expanding innovative agent tools and technologies offered to the brand’s network.

Chorew is a well-known educator, author and speaker within the real estate industry. She is the founder and former CEO of The Tech Byte, an education company specializing in coaching and consulting with real estate firms about using technology in their day-to-day operations.

For the last 12 years Chorew has been on a national speaking circuit teaching industry professionals about technology strategies to help improve their business. In addition to writing four books on the topic of social media for the National Association of REALTORS® (NAR), she also co-authored the NAR e-Pro® certification curriculum, which is designed to educate real estate professionals on social media technologies and e-office strategies.

“As a brand, our goal is to always provide the very best tools and services to our franchisees and their agents, and to continue to enhance our offerings so they remain fresh, forward-thinking and compelling,” said Chris. “Amy’s much sought after expertise within the industry and proven success as an innovative technology educator will be an invaluable asset to our brand and to our network. We couldn’t be more thrilled to have her join our team as the Better Homes and Gardens Real Estate brand continues its growth.”

Chorew is an active member of several industry organizations including the Women’s Council of REALTORS® and the Broker Agent Speakers Bureau. She is also a frequent contributor to state and national real estate association publications.

Says Thomas R Wilkins, owner of Better Homes and Gardens Real Estate Wilkins & Associates located in the Pocono Mountians of Pennsylvania, ” Personally I am familar with Amy the the value she brings to the table for Better Homes and Gardens. Not only is Better Homes a pioneer in on-line marketing, they have given me the tools to grow not only my business, but my Agents business as well. Welcome aboard Amy!”

About Better Homes and Gardens Real Estate LLC
Better Homes and Gardens Real Estate LLC is a dynamic real estate brand that offers a full range of services to brokers, sales associates and homebuyers and sellers. Using innovative technology, sophisticated business systems and the broad appeal of a lifestyle brand, Better Homes and Gardens Real Estate LLC embodies the future of the real estate industry while remaining grounded in the tradition of home. Better Homes and Gardens Real Estate LLC is a subsidiary of Realogy Corporation, a global provider of real estate and relocation services.

The growing Better Homes and Gardens Real Estate network includes approximately 7,000 sales associates and more
than 200 offices serving homebuyers and sellers in Canada and 24 U.S. states: Alabama, Arizona, California, Florida, Georgia, Illinois, Indiana, Pennsylvania, Maine, Massachusetts, Minnesota, New Hampshire, New Jersey, New York, Nevada, North Carolina, Ohio, Oregon, South Carolina, Texas, Tennessee, Vermont, Virginia and Washington. Wilkins & Associates was the first agency to join the brand in 2008. For more information, please visit www.BHGRealEstate.com.

Better Homes and Gardens® is a registered trademark of Meredith Corporation licensed to Better Homes and Gardens Real Estate LLC and Realogy Corporation and used with permission. Equal Opportunity Company. Equal Housing Opportunity. Each Better Homes and Gardens® Real Estate Franchise is Independently Owned and Operated.
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Getting to Know the Faces of Better Homes and Gardens Real Estate Click Here

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Stroudsburg - Scrofano, a Sr. Vice Pres with Better Homes and Gardens Real Estate Wilkins & Associates was named one of the TOP 25 Women in Business in Northeast PA for 2012. Scrofano has been with the Wilkins organization for 10 years when she started as a Rental Agent. Today, Scrofano assists in day to day operations of the Real Estate Department and promotion of the company’s overall health through modern media of the personal, professional, individual and company achievements among other Senior Management responsibilities.

Said Scrofano, after being selected as recipient, “It’s important for all women to balance their personal and family life along with their professional careers. Family is my priority. I’ve been fortunate and blessed to have my son. No matter what you do in life, especially success in your business doesn’t mean the same unless you have a family to share and grow with.” she explained.

Scrofano is a member of numerous civic and professional committees including various committees at the Pocono Mountains Association of REALTORS® (PMAR), several of which she Chaired, an alternate member of the Stroud Township Zoning Board, graduate of Leadership Pike, Charter member and past President of Delaware Valley Kiwanis Club of which she is also a founding member and recently organized the Locks of Love Valentine Edition fundraiser to donate hair, including her own.

In 2010, Scrofano decided to enter the political arena as a candidate for Stroud Township Supervisor and won the Republican nomination for Supervisor in the primary, being known as the “first woman in Stroud to run for Stroud Supervisor”. While unsuccessful in the general election, by a small margin, Scrofano established herself as an elect-able woman in and with the Monroe County Republican Party.

Scrofano contributes her success in the real estate field to her three mentors. The first, Charles A. Polillo, Sr. instilled in her the same work ethic that she has today. Barbara Samet, a well known community leader and former owner of Pocono Real Estate Academy, showed Scrofano her strength as a woman in the business world. The third is her husband and business partner, Thomas R. Wilkins, CEO of Better Homes and Gardens Real Estate Wilkins & Associates. Said Scrofano, “Tom believes in me which gives me the courage and confidence to go out and work harder to reach my full potential, personally and as a team.”

Better Homes and Gardens Real Estate Wilkins & Associates operate three retail offices in the Pocono Mountains. The Company is 25 years old and in addition to real estate, the Wilkins organization has sister companies, NEPA Management and Wilkins & Associates–PROPERTY MANAGEMENT, Wilkins & Associates Commercial Brokers and Pennsylvania First Settlement Services.

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